We’re a husband-and-wife team who met in the COVID ICU — not exactly where you’d expect a love story to begin, but that’s where ours did.

Between long shifts, crazy days, and the realities of healthcare, we found something pretty special in each other. Somewhere along the way, we also realized there was a gap in healthcare style. We wanted something that felt more like us — bold, edgy, unapologetic, and a little less “traditional healthcare.”

So we started creating.

What began as an idea between two healthcare workers turned into a brand built around our shared experiences, our creativity, and our love for the culture of healthcare.

We know healthcare isn’t always pretty. It’s chaotic, exhausting, hilarious, intense, and sometimes downright wild. And honestly? We think the style should reflect that.

Our designs are made for the healthcare workers who want to stand out, embrace the edge, and wear something that actually feels like them.

This brand is a little piece of our story — from meeting in the COVID ICU to building something together that we’re genuinely proud of.

Thanks for being here and being part of it.